Allura Packaging

As part of the Allura Design Vinyl Tiles launch project, we were asked to produce packaging for each of the product types. Our design had to fit several different shapes and sizes of pack, long and narrow for the woods, square or rectangular for the tiles, so it had to be versatile. As Allura is primarily a contract flooring material, a simple design in two colours was adopted. The message had to be clear and concise, identifying the product at a glance to eliminate any potential mistakes in order allocation at the warehouse.

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