- Consumer Goods
- Sports & Leisure
- Public Sector
- Fashion
- Financial
- Tourism, Arts & Entertainment
- Aberdeen City Council
- BBC
- BBC Children In Need
- BBC Philharmonic
- Christies Auctioneers
- EIFF
- Freeview
- Hebridean Celtic Festival
- Mackintosh Heritage Liaison Group
- Neon Tetra Records
- Sony Playstation
- The Whisky Coast
- BBC National Orchestra of Wales
- 19 Entertainment
- BBC Three
- Manufacturing & Industrial
- Telecoms & Utilities
- Professional Services
Freeview Re-Brand
The people's choice! In more than 15 million homes, Freeview is the UK's only subscription-free terrestrial digital TV provider and with growing market share and relatively little spend against the likes of Sky and Virgin Media it was time to launch a more confident Freeview brand to the marketplace.
Working closely with the Freeview team on strategy, we developed the core proposition of 'The gift of Free TV to the nation' and created 'Free TV Land' to perfectly sum up the Freeview vision. Both are integral to every piece of communication produced, from point of sale and literature, to website and press to the very first Freeview TV ad.
We injected personality, creativity and emotional relevance to appeal to every TV viewer in the UK and establish Freeview as the successful household name it is today.
Freeview is now the number one choice for digital TV in the UK and sales continue to rise!