Autumn Winter Look Book and POS

We've worked with Tula since 2006, helping the brand evolve from its undoubted premium, but slightly middle of the road image, to that of stylish, modern, design led, handbag designers.

Over recent seasons, we've had the core objective of targeting a younger more fashion conscious consumer. But first we have to convince the trade we mean business.

For the Autumn / Winter 2008 Trade Catalogue we developed our unique Tula look and feel, using our trademark pure white backdrops. We then commissioned and styled a suite of beautiful fashion images to support the campaign. Our designers also went to town with the print finishes. In fashion it's the little things that matter most.

The new catalogue was brilliantly received by the trade and retailers loved the accompanying integrated point of sale package.

Buoyed by its success, we were further commissioned to refresh the Tula website. Have a look.