Warburton's 5th Annual Bakery Review

Here it is! The fifth annual Bakery Review for Warburtons. We had already produced the previous four reviews but this time we were not being allowed to rest on our laurels. We had to pitch against the cream of Manchester…

..Piece of cake!

Warburton's Bakery Review, recognised as the industry bible, presents retailers with insights and analysis into bakery trends and provides in depth information to help them maximise sales. To celebrate the publication's fifth anniversary, we opened with a vibrant Warburton's royal red cover and a nifty piece of gold foil blocking. We then proceeded to tuck into the 64 page review. Our theme included a branded shopping basket. What's unusual about this? Only that it was shaped into a number 5! Note, no CGI wizardry here, we commissioned our friendly model maker to create the real thing. The basket then became the main tool to carry the relevant bakery facts and information. Simple, effective and memorable.

We look forward to number six.