The Rainforest Foundation UK logo and rainforest

Creative campaign and design work for The Rainforest Foundation UK

24 Jul 2015

1 min read

Project Clients: The Rainforest Foundation UK

Having rebranded and repositioned The Rainforest Foundation UK (RFUK), we have continued to partner with the charity on all aspects of their design work from advertising creative to large print publications and digital communications.

Here's some of our creative work to support various RFUK initiatives so far this year:

Radio 4 community mapping system appeal

Creative to advertise The Rainforest Foundation UK's Radio 4 appeal
We designed promotional materials to advertise The Rainforest Foundation UK's Radio 4 appeal in July. Listeners tuned in to hear wildlife photojournalist, Charlie Hamilton James talk about their innovative community mapping system which helps to protect rainforests. The focus was on raising awareness on land rights and urging the public to make donations.

Palm oil 'the hidden destroyer' campaign

Creative for The Rainforest Foundation UK's campaign against palm oil - chocolate bar

Creative for The Rainforest Foundation UK's campaign against palm oil - woman applying lipstick


The Rainforest Foundation UK's campaign against palm oil 'the hidden destroyer' was launched by Transport Media and advertised on London's overground network. The campaign featured two creatives by 999, each focusing on ordinary products that contain palm oil - ‘the hidden destroyer’.

The public were encouraged to text ‘LIP’ or ‘CHOC,’ to 70300 in order to receive a free palm oil guide.

The ads using vivid colours as well as striking, eye-catching images to attract the attention of overground passengers.

Partnership with Triodos Bank - email campaign

Creative for The Rainforest Foundation UK's email campaign to promote its partnership with Triodos Bank - Frog on branch

We designed the creative for an email campaign to promote the RFUK's exciting new partnership with Triodos Bank. The key message was that for each new account opened with £100, the ethical bank donates £40 to RFUK.

#visualcommunications #design #brandmessaging #visualidentity #advertisingcampaigns #marketingcampaigns

Written by

Oli Fisher, Designer

Oli Fisher

Designer